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5 Best Practices for Website Redesign Success

Having been designing and developing websites since 1999, I've learned a few best practices that apply to any kind of website project. It doesn't matter if you're just making a few tweaks to a website, or redoing the entire thing. The content management system doesn't apply to these best practices, nor does the industry your company is in.

By keeping in mind these five ideas, your website redesign project plan will go smoother and with fewer glitches.

[Infographic] Breakdown of a HubSpot COS Page

Ever wonder what goes into a HubSpot COS page, and how all those pieces fit together?

How about other features like the HubDB and custom modules?

Below is an infographic that tells you exactly what goes into a COS page, as well as some best practices and ideas for using those custom features.

What A Designer Really Does


There are some designers that follow instructions from the client and are just hands on the keyboard. That's fine for some projects, especially if the client has a clear vision for the site, and can communicate it. Those are not the type of projects that designers enjoy, however.

The Benefits Of Launching Your New Website Before It's Perfect

Some website redesign projects I've worked on in the past only launch when the site is 'perfect.'

Every feature has been built and implemented, every page triple checked for content changes and an accompanying call to action. Plus everyone in the company has essentially signed off before launch. It's not to say these kind of projects don't do well, in the end the client is happy, but it means spending months even after the design and template development is done collaborating on actually building the website.

How To Easily Launch A HubSpot Site Without Setting It On Fire


To launch a HubSpot site can be a daunting task. From making sure the site matches the original design to ensuring the website pages are all created and 301 redirections are in place, there's a lot of moving pieces.

Thankfully, any web designer worth their weight has predetermined checklists at hand to double-check everything. While rarely does a launch go perfectly without a few back-and-forth emails, having that checklist can save you from having to revert to the old site, or start losing SEO and visitors.

Why Irregular Content Publishing Is Hazardous To Your Marketing


So, my blog has been a little quiet of late. For me it's the busy season, full of new clients and their projects, and existing clients looking to make improvements to their site, not to mention my clients on retainer whom I do regular work for.

[Infographic] Why And How To Qa Test Your Website



When it comes to building a new website, having a responsive design is a must-have feature. Your prospects are coming to your site from their tablets and phones, and need to be able to get info on your business without having navigation issues. The site should be responsive to the device it's being displayed on.

Design Trends to Implement in 2017

Thanks to Coastal Creative for this infographic on the design trends to expect in 2017.

What Bucket is Your Marketing Agency In?

I've worked with my fair share of marketing agencies in the past few years. Some I don't work with anymore due to a whole host of reasons, but most I still do.

When it comes to inbound marketing, there are a few distinct categories that marketing agencies fall into.

What To Expect From Your Amazing Web Designer

Alright.

This post should be short and sweet, but it's important to keep in mind when working with a web designer.

In my last article, I explained how to plan for a successful web design.

This time, I'm going to talk about working with your web designer during the design phase. 

In short:


Communication and feedback are the two biggest factors in whether a website redesign project will fail or succeed.

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Here's Your Website Redesign Success Planning Cheat Sheet

Do you know what's more important than a website redesign?

Planning for it!

And if you think it's time to do a makeover, consider this to-do list as your guide.

With this list, you should be able to navigate through the planning stage with less hassle along the way.

This is a culmination of my 10+ years of talking and working with different business owners in numerous industries.

What to Keep in Mind When Hiring a Web Designer

So, It's time for hiring a web designer.

What should be on your list so everything goes according to your plan?

Well, let me show you 5 things to consider when looking for a web designer.  

inbound marketing and web design blog

Free 10-Point Checklist For Launching Your Own Inbound Marketing Strategy

Cut your research time short and start driving crazy traffic to your business with this proven 10-point inbound marketing checklist.