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Inbound Marketing and HubSpot COS Blog

Topic: Kayleigh Alexandra

How Storytelling Can Improve Your Inbound Strategy

From Aesop’s Fables to the Epic of Gilgamesh, the reason why stories survive the test of time and resonate with us through the ages is that they enable us to connect on an emotional level, not only with the characters, but also with the storytellers themselves. Throughout history, and all around the world, stories have been used as mnemonic devices, cautionary tales, and of course, a means of sharing the joy of an experience.

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